The more we explore “Green” methods of operating our businesses the more we see that being a “Green” company does not have to mean reduced profits and increased costs. Especially in the music business where we are one of the first industries whose primary product has gone digital, we actually gain significant cost savings by pushing the greener digital music distribution channel. By examining our practices and focusing on how to reduce waste and hasten our transition to a stronger digital promotion, product offering and distribution model, we increase our profits while reducing our Carbon Footprints. An interesting Green Business Focused website called GreenBiz provides more ideas and resources.  Additional, “Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage (Daniel C. Esty)” available on Amazon provides insight.

Please comment below with your suggestions on how to get greener and make more green ($) in the music business.

There are many online resources and services available to assist you and your company in calculating and understanding your Carbon Footprint.   Some recommended sites include:

1. Live Earth Live Impact Calculator
2. Al Gore’s An Inconvenient Truth / Climate Crisis Site Calculator
3. The Nature Conservatory’s Carbon Footprint Calculator
4. Carbon Footprint Calculator
5. Environmental Protection Agency’s Calculator

Additionally, there are these recommended books available on Amazon.com for pages of detailed information:

1. Carbon Strategies: How Leading Companies Are Reducing Their Climate Change Footprint
2. How to Reduce Your Carbon Footprint: 365 Simple Ways to Save Energy, Resources, and Money